Current and Past Roles

Creative Social Media Consultant

RigData

Public Company; 51-200 employees; Oil & Energy industry

August 2010Present  Houston, Texas Area

Based out of North Richland Hills near Fort Worth, Texas, RigData® is family owned and operated producing numerous different printed and electronic products published daily, weekly, monthly, quarterly, and annually. RigData® has the customer in mind in all of our product development. If we don’t have what you need, we’ll make it! Keeping our customers is important to our everyday decision making process

As the Social Media Manager, I am a part of a team that spans creative, communications, web development, business & web analytics and sales throughout the oil and gas industry. While working at RigData some the hightlights of my position go as follows:

-Involved in creation of RigData Mobile.

-Helped with analysis and planning for SEO and SEM campaigns.

-Helped determine strategy for social media and community management through various platforms.

-Monitored and controled the RigData and LandRig Newsletter reputation online.

-Managed portfolio of social media accounts/networks (Twitter, LinkedIn, Facebook etc) Both RigData and LandRig Newsletter.

-Coordinated with internal colleagues and vendors to execute manage campaigns for RigData Products.

-Worked with event/conference managers to execute social media tactics in conjunction with events/conferences.

-Managed blogging across the enterprise, including developing employees as external bloggers and thought leaders.

-Provided basic social media training to internal clients & employees and partners.

-Developed and manage corporate social media guidelines.

-Used analytics to measure the success of social media efforts.

-Twitter Accounts: @RigData, @RigDataOffshore @LandRig_News

Braxton has 1 recommendation (1 partner) including:

Head Inspirer

Pulse Social Media

January 2010 – August 2012  Houston, Texas Area

Inspiring and Creating social media strategies, online marketing, and name recognition plans for Non-Profit Organizations.

Incorporating Facebook, Twitter, Ning, Linkedin, Flicker, Youtube, and other social media accounts into their marketing strategies to help them receive a greater number of funds from donors using social media.

Using social media to make a difference in others lives, helping Non-Profits that do not have the knowledge of these type resources to fully incorporate into their marketing strategy.

Organizations I currently work with:

ServeOne Ministries,
HIVEHouston,
Green Team America,
SWJRTN,
Worldwide Adventure Network

Braxton has 2 recommendations (1 client, 1 partner) including:

English Teacher

Yangtze University

May 2009August 2009 (4 months) Jinzhou, China

While teaching at Yangtze University, I was able to gain skills in project management, teamwork, skill building, and leadership.

Working with Chinese students, the goal was to get them to become more proficient in English along with becoming more culturally diverse.

The highlights of getting to work for Yangtze University were that I was able to work on my leadership skills as well as my communication skills in both the English and Chinese languages.

Marketing Intern

Energy Scout, LLC

May 2008August 2008 (4 months)

Marketing and Sales assistant

Became involved in product development and marketing techniques. Attended industry events to become more involved with the marketing and sales strategies, worked in Data Entry to become more knowledgeable about the product and services.

Sales Associate

Hollister Co.

Consumer Goods industry

September 2007December 2007 (4 months)

Opened the 1st Hollister Co. in Abilene, Texas, received hands on training from the store development team, gained important knowledge of retail stores place products for optimal profit.

Advised customers on purchases, increased sales, improved customer service, and gained expedience working with money by stepping above the employee quotas.

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